Your organization exists to enhance and improve the quality of life for its community members, and understanding the representativeness and well-being of your workforce is the first step to meeting your goals.
SMU DataArts invites organizations to participate in a study on Workforce Demographics for a low-cost opportunity to receive a comparative report on the demographic makeup and well-being of your staff, board, and independent contractors.
In order to participate, organizations must have a minimum total of 10 staff, board, and independent contractors. Each participating organization will administer our secure, 7-minute, self-report survey that collects demographic and well-being information - including race, ethnicity, age, gender identity, sexual orientation, and disability status from each individual. All demographic questions have an "I decline to state" option. The study will run from April 10 - May 26, 2023.
Organizations that reach the required participation threshold will receive a comparative workforce report that illuminates their strengths, challenges, and opportunities. The customized report provides valuable insights for organizations committed to advancing diversity, equity, and inclusion, and it aligns with Guidestar profile questions on workforce demographics, making this information easier to provide.
In order to support Spanish-language speakers, our survey, landing page, and FAQs will be accessible in Spanish.
As a trusted data collection organization since 2004, we are committed to confidentiality. Our online platform and proprietary survey protect the anonymity of individuals and organizations who participate. The survey does not ask respondents for personally identifiable information, such as name, email address, or phone number. Survey responses are kept strictly confidential. Only SMU DataArts will have access to individual response data.
We are also committed to making this service affordable for organizations of all sizes and suggest a price tier based on your organization’s annual budget starting at just $25.
Suggested pricing:
$25.......... Annual budget less than $150K
$45.......... Annual budget $150 - $250K
$65.......... Annual budget $250 - $500K
$100.......... Annual budget $500 - $1M
$200........ Annual budget $1 - $2.5M
$325........ Annual budget $2.5 - $5M
$750........ Annual budget greater than $5M
Questions? Please feel free to contact our support specialists at help@culturaldata.org or call us at 877-707-DATA (3282).
Downloadable resources to help guide you through the study.
April 3, 2023 ........... Platform access
April 10, 2023 ........ Study launch date
May 26, 2023 ......... Study closes
Fall 2023 ................ Organizational reports released
Each participating organization will administer our secure, 7-minute, self-report survey that collects demographic and well-being information - including race, ethnicity, age, gender identity, sexual orientation, and disability status from each individual. All demographic questions have an "I decline to state" option.
We want you to know what to expect as you begin your workforce demographics study with SMU DataArts. Here you will find a list of tips to help engage your workforce, as well as a list of important dates to mark on your calendar.
Value Proposition Worksheet Download
Value Proposition Handout Download
Crafting a personal message to share with your workforce can help increase engagement by 10% or more. Download the two documents above to help you shape and share that message.
Get a walk-through of the workforce demographics survey, how to log into our platform, and how to track your organization’s progress throughout the study in this 20-minute video.
Learn the basics of how to administer our 7-minute, anonymous survey to your organization through our secure platform. You'll receive key information to encourage your workforce to complete the survey and get ideas for how to motivate participation and utilize the results of the study.